Aveeno Positively Nourishing Moisturize Shampoo and Conditioner

Winter has taken its toll on my hair and it ain't pretty. It's static-y, which gives my hair a fatal attraction... to the sides of my face, not to mention a bit dull, as well. Enter the Aveeno Positively Nourishing Moisturize Shampoo and Conditioner ($4-$6 each). A shampoo that is clinically proven to leave hair stronger, softer and with a healthy shine in just three washes with its Nourishing Wheat Complex plus Hydrating Oat Protein - sounds perfect for my hair's needs, right?

When I looked at the "claims" of Aveeno's Positively Nourishing Moisturize Shampoo and Conditioner, I was kind of impressed. (1) 92% of women's hair looked healthier and showed improvement in manageability  (2) 92% of women felt their hair was more moisturized and (3) 85% of women's hair showed improvement in softness.

And so...even before squeezing the shampoo into my hands, the bar was set high. So how did it fare...? 

Well, first and foremost, the packaging is pretty plain and non-offensive. BUT there's one thing I really, really enjoy. The lid of the shampoo is beige while the lid of the conditioner is brown. I can't even begin to tell you how many times I've accidentally double shampooed because the bottles of many brand's shampoos and conditioners look exactly the same! Packaging appreciated, Aveeno. Much appreciated. 

The Aveeno Positively Nourishing Moisturize Shampoo: The shampoo contains Sodium Lauryl Sulfate, so there's the lathering agent that could be potentially stripping of natural oils in the hair. However, it's not. The shampoo is thicker than others I've tried and works into a smooth, rich lather. The feeling reminds me of the Fekkai Brilliant Glossing Shampoo, which is at much higher price point. You know that amazing feeling you get after you've applied conditioner and you run your fingers through your hair and there's no tangles? This is a shampoo that gives me that feeling. My hair was oozing moisture. 

The Aveeno Positively Nourishing Conditioner: Compared to the shampoo, the conditioner felt kind of normal and a little lackluster compared to the hydrated rush I got from shampoo. To be honest, there's nothing standout about this conditioner. It was like anything else I could find at the drugstore. 

The End Result: Was I within the 92% of women who had healthier, more moisturized hair? Yes. The frizzy, static thing that my hair was doing pre-Aveeno Positively Nourishing Moisturize had dissipated after one wash and my hair did, indeed, feel softer and silker. However, after several more washes, it seemed my hair was getting oilier faster, like I couldn't wait as long in-between washes as before. 

Overall, yes, the Aveeno Positively Nourishing Moisturize Shampoo and Conditioner are nourishing and conditioning, and most definitely moisturizing. But I feel the need to use a more "cleansing" shampoo ever 3-4 washes to get the ultra-moisturized feeling out of my hair. Perhaps a little too moisturizing? But all in all, a fair option for dry winter hair. 

Have you ever tried haircare from Aveeno? 

Press samples featured. This is a sponsored post. Opinions are my own. :) 

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